Back in 1975, I started scribbling ad copy on a typewriter for a small ad shop in Chicago. No computers, just coffee stains and late nights. Fast forward 50 yea

Straight Talk on the Shift I've been knee-deep in marketing since typewriters ruled. Seen Google flip the script plenty. Now ai generated text booms—fast, chea

Back in the day, I ran a small online shop selling handmade leather goods. Orders trickled in, stock piled up in the garage, and half the time customers ghosted

Look, I've been slapping together presentations since the days of overhead projectors and typewriters. Fifty years in business—selling real estate, pitching Saa

Back in the day, selling meant eye contact, handshakes, and done deals. Tell that to a 1970s me about crunching sales numbers on a "Conversion Rate Calculator"

The New Age of E‑commerce Advertising I still remember the time when ad creation meant sitting with a cup of coffee and staring at a blank page for hours. You

I still remember back when running ads on YouTube felt like a maze. You had to juggle scripts, creators, production, and editing teams just to get one short vid

After a few decades in marketing, one thing never changes: people move fast, attention moves faster. On Instagram, that thumb doesn’t slow down for average work