Back in 1975, I started scribbling ad copy on a typewriter for a small ad shop in Chicago. No computers, just coffee stains and late nights. Fast forward 50 years, and I've seen it all—billboards to billboards on steroids via AI. But nothing flips th
Straight Talk on the Shift I've been knee-deep in marketing since typewriters ruled. Seen Google flip the script plenty. Now ai generated text booms—fast, cheap, everywhere. Blogs, ads, product pages. But that Helpful Content Update? It's a wake-up
Back in the day, I ran a small online shop selling handmade leather goods. Orders trickled in, stock piled up in the garage, and half the time customers ghosted after adding stuff to their carts. Then ai tools started showing up—quiet at first, like
Look, I've been slapping together presentations since the days of overhead projectors and typewriters. Fifty years in business—selling real estate, pitching SaaS tools, running digital marketing gigs—you name it. Back then, a good deck took hours, so
Back in the day, selling meant eye contact, handshakes, and done deals. Tell that to a 1970s me about crunching sales numbers on a "Conversion Rate Calculator" in your pocket, and I'd laugh you out the door. Fast forward to 2026—those calculators are
The New Age of E‑commerce Advertising I still remember the time when ad creation meant sitting with a cup of coffee and staring at a blank page for hours. You had to find the right words, pick images, and guess which audience would click. Now, it’s
I still remember back when running ads on YouTube felt like a maze. You had to juggle scripts, creators, production, and editing teams just to get one short video out there. It took days, sometimes weeks. But today, there’s something much simpler — t
Marketing used to be simpler — or maybe it only seemed that way. You’d sit with a coffee, scribbling ad copies that took half a day to perfect. Then came the age of automation, and now, a google ad generator does most of the heavy lifting for you. So
After a few decades in marketing, one thing never changes: people move fast, attention moves faster. On Instagram, that thumb doesn’t slow down for average work. Most business owners are not failing because their product is bad. They’re losing becau
Why Construction Methods Matter Today Modern cities demand better buildings. Strength, safety, and long-term performance now guide every serious project. Because of this shift, Mivan Construction has become an important building method in today’s re
